Fringe Twitter and GetGlue Campaign for 414, "TheEndOfAllThings"-LoveIsTheAnswer ~ Fringe Television - Fan Site for the FOX TV Series Fringe

Fringe Twitter and GetGlue Campaign for 414, "TheEndOfAllThings"-LoveIsTheAnswer

      Email Post       2/23/2012 08:52:00 AM      


Fringe Twitter and GetGlue Campaign for 414, "TheEndOfAllThings"-LoveIsTheAnswer

Last Friday's Fringe Twitter and GetGlue campaign, sponsored by Fringenuity, was quite successful.
Fringe Television is proud to support Fringenuity's efforts to promote "Fringe" in as many social media venues as possible, and asks for your help.

Thanks to the wonderful Ari Margolis, who linked last week's post to the official FRINGE Facebook page, there were more than 6000 views.
 #BeABetterMan hit Worldwide trends within 12 minutes and stayed there through the start of the show, trending for a total of an hour if not more. Following closely on the heels of Worldwide trending, #BeABetterMan showed up on the US trending topics and stayed there for well over 40 minutes as it was picked up by and propagated by non-Fringies. And, the hash tag stayed fixed in trending topics for most of the next DAY in Vancouver!
Tomorrow night we want to continue our social media domination, and the Fringedom wants to try to get the hash tag #LoveIsTheAnswer to trend on Twitter starting at 8PM Eastern. Please note the start time to tweet is 1 hour LATER than previously, in an effort to increase our chances of trending. That's 1 hour before the new episode airs, and then again at 8PM Pacific time.

Why keep tweeting? Because we know that ratings isn't just about Nielsen boxes anymore. TV networks and their contractors pay attention to which TV shows are 'socially-active' and our show Fringe is very socially-active on Facebook, Twitter, Tumblr, and other venues.

Why continue this effort? Last Friday's event catapaulted Fringe in multiple social media platforms, and we need to keep Fringe visible in these platforms in the weeks ahead, especially with the ongoing FOX/Warner Brothers negotiaions for a Season 5.

Please consider joining in tomorrow night at 8PM Eastern and 8PM Pacific to support your favorite show by signing into Twitter and using the #LoveIsTheAnswer hash tag.

If you are not familiar with Twitter, you can create an new account rather painlessly at http://www.twitter.com/.

For more information on this week's special Fringe Twitter event click here(scroll down to "FRINGE February 24th – Love is the answer" post).



You can also adopt special icons, brandy new Twitter skins(Ooh!), and event wallpaper for this event by clicking here.

Just a reminder: Please do not tweet with the #LoveIsTheAnswer hash tag until 8PM Eastern, to increase the likelihood of trending! And volume helps, so tweet slowly, and tweet often after the start time Friday night!

Let's dominate Twitter Friday night, and make our hash tag and our show trend!


***ButWait! There's more!***

Another social network platform that needs our attention on Friday nights is GetGlue.com.
If you are not familiar with getglue.com it is a very clever advertising site married to social networking.
GetGlue merges fans with their interests, and their interests' sponsors.

If you have a GetGlue account you can "check-in" to Fringe. The shows that get the most check-ins are highly visible to the networks and the show's sponsors.

It is recommended you start checking into GetGlue closer to the start time of Fringe to increase the chance of trending there.

You can also look up Fringe's sponsors on GetGlue, check-in to them, ie. Nissan Leaf, Sprint, etc., and thank them for supporting Fringe. Think it doesn't make a difference? Guess again.
For the last few weeks, due to our GetClue check-ins, the Nissan Leaf was one of the most checked-in sponsors on the site.
Let’s make it a combined effort to not only check-in to the show, but to also check-in to the show’s advertisers and comment, “Thank You for your support of Fringe! @FringeOnFox”

If you don’t have a Getglue account, make one! You can post your check-ins to Twitter and/or Facebook.
The more activity, the better, as this may also get other Fringies involved in the GetGlue check-ins.

GetGlue also has convenient mobile phone aps for iphone, Android, and Blackberry.

THE BOTTOM LINE: Please, enjoy the new episode tomorrow night, and support high visibility of your show by tweeting on Twitter with the special hash tag, and checking into Fringe at getglue.com and thanking at least 1 of Friday night's many sponsors. Your efforts will not go unrewarded, and may help increase our chances of getting a Season 5.

Fandom, the time is now! If you want your Season 5, Watch "The End Of All Things" LIVE tomorrow night, and join in this Twitter/GetGlue event!
Make sure FOX Broadcasting and the Fringe sponsors know that you want another season of FRINGE!!





5 Comments:

e8dedda0-5efa-11e1-b9e3-000f20980440 said...

ATTENTION:
Every tweet should include #Fringe as well or "#Fringe on Fox" or something. Last week, people "hijacked" the phrase and 90% of the tweets weren't even about Fringe. If this happens, people will still be able to see some things about Fringe.

Dennis said...

According to the rules, adding #fringe (or any other additional #hash tag) to the recommended "hash of the week" will cancel out the effectiveness of the tweet.

However, I agree that tweets should focus on Fringe, so the word Fringe (or Fringe on Fox, etc.) can, and should, also be added to every tweet.

Aimee Long said...

BEWARE: There is a lot of false information being spread out there by a misinformed faction of fans.

We want others to take the # over to increase chances to trend. That's the point. If we don't trend, no one will see anything about Fringe at all.

But while we are trending #LoveIsTheAnswer, talk about Fringe in your tweets. Do not include another hashtag such as #Fringe, because those will not count for trending.

This campaign has been a success for 6 weeks now and has been supported by the producers, FOX, Warner Brothers, past guest actors, Red Vines, local FOX stations and prominent bloggers.

While we ARE talking about Fringe, and reach the trend list, there is a great opportunity for others to see our message. Trending on Twitter is not easy, and even getting a message out for a few minutes is a great accomplishment.

Please see:

The Science of Fringenuity for real research and not conjecture. http://morethanoneofeverything.net/?p=2365

Also see this information from @FRingeOnSet on Twitter, a founding member of the Fringe Network:

http://www.twitlonger.com/show/g1ttvm

If you want success, follow @Frigenuity and make it 7/7 before hiatus.

Aimee Long said...

Follow @Fringenuity on Twitter.

Dennis said...

Not sure if this would work or not, but what about something like this: Fringe#LoveIsTheAnswer

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