Our panelists include executive producer Bryan Burk and Jeff Pinkner and creators Roberto Orci, Alex Kurtzman and J.J. Abrams. We also have some stars via satellite.Source: TVWeek
10:56 a.m.: Mr. Orci wanted to do a show of genius solving problems, but it mixed with J.J. Abrams' love of "The Night Stalker" and "The Twilight Zone."
11 a.m.: Mr. Abrams is not concerned about his busy schedule affecting his role in "Fringe," and he's going to be deeply involved in the show in writing or rewrites, etc.
11:05 a.m.: Mr. Abrams is sneaking in hints in the show for fans to follow and investigate, but says it's not essential for fans to follow the tiny details to enjoy the show.
11:07 a.m.: Mr. Kurtzman says "Fringe" could have been a movie, but they didn't want to limit the storytelling to three acts.
11:10 a.m.: "Fringe" has been leaked on the Internet. Mr. Burk says he doesn't like material getting out there before its finished, so that's why critics haven't been sent screener discs. The leaked material doesn't have a finished score or tightened scenes.
11:14 a.m.: The economics worked out to shoot "Fringe" in New York City, but the pilot was shot in Toronto. Mr. Abrams needed a city that had weather.
11:16 a.m.: With the writers strike, there's a lot of press on "Fringe" to save network television and draw back viewers. Mr. Abrams says any pressure on a show to save a season or change someone's life could ruin a show. But, he says the online response is good, especially for something that's not finished.
11:19 a.m.: What about shows that are complicated and requires constant attention? Mr. Abrams says "Fringe" has an ultimate direction, but can jump into at any time. He relates a story about watching "Alias" during a random day recently. He says he was completely confused as to what was happening. "It was literally impenetrable," he says.
11:25 a.m.: Mr. Pinkner says that the first act of the show will grab the viewer every week, to the point that when the first ad break hits, viewers will be on the phone talking with friends about what just happened.
Highlights of TVWeeks' Live-Blogging the 'Fringe' TCA Panel
By Edward Email Post 7/14/2008 03:05:00 PM Categories: Fox, Fringe, J.J. Abrams, TCA
Twits From The Fringe Panel At The Television Critics Association Summer Press Tour
By Edward Email Post 7/14/2008 02:56:00 PM Categories: Fox, Fringe, J.J. Abrams, TCA
Via Zap2it:
https://twitter.com/zap2itbrill
-JJ Abrams thought "Fringe" would be slammed for being too much like "Altered States," rather than "X-Files" comparisons.
https://twitter.com/Zap2itDaniel
-Why will nobody ask Pacey if he's still with Joey? Why?!?!? Oh yeah. Right. "Professionalism."
-The cow will be a regular in the "Fringe" cast. But it won't be the same cow. The original cow was a Canadian cow and had visa problems.
-I've only seen the "Fringe" pilot, but it's already surprising and disarming to see Anna Torv smiling. Not unpleasant, though. More levity!
https://twitter.com/Zap2itRick
-Even J.J. Abrams was confused by "Alias." So it wasn't just you, every viewer of the show.
-Nerd alert: The act-break glyphs on "Fringe" mean something! Get to figuring that out!
-No Daniels (Lance Reddick) at the "Fringe" session. Oh well.
Complete Fringe Schedule for Comic-Con 2008
By Dennis Email Post 7/14/2008 11:48:00 AM Categories: Comic-Con, Fringe, J.J. Abrams


- WEDNESDAY 6:00–7:30 and 7:30-9:00 — Fringe Pilot Screenings — more ...Comic-Con and Warner Bros. Television proudly present two exclusive premiere screenings of the pilot episode of Fringe, the highly anticipated new FOX series from J.J. Abrams (Lost), Roberto Orci and Alex Kurtzman, the team behind the upcoming Star Trek feature, Mission: Impossible 3 and Alias. When an international flight lands at Boston’s Logan Airport and the passengers and crew have all died grisly deaths, FBI Special Agent Olivia Dunham (Anna Torv, The Pacific) is called in to investigate. When the search nearly kills her partner, Special Agent John Scott (Mark Valley, Boston Legal), a desperate Olivia searches frantically for someone to help, leading her to Dr. Walter Bishop (John Noble, The Lord of the Rings: The Return of the King), our generation’s Einstein. There’s only one catch: He’s been institutionalized for the last 20 years, and the only way to question him requires pulling his estranged son, Peter (Josh Jackson, Shutter), in to help. Under Special Agent Phillip Broyles (Lance Reddick, The Wire), our trio will discover that what happened on that fatal flight is only a small piece of a larger, more shocking truth. Fringe also stars Kirk Acevedo (Oz), Blair Brown (The Days and Nights of Molly Dodd) and Jasika Nicole (The Mastersons of Manhattan). From Bad Robot Productions in association with Warner Bros. Television, Fringe premieres September 9 and airs Tuesdays at 9:00 PM on FOX. (Please note: we will clear the room between screenings. Seating is limited. Pick the screening time that works best for you!) Ballroom 20
- FRIDAY 6:00-7:00 Exceeding Expectations and Exploring New Worlds: Feature Effects for the Small Screen— more ...Zoic Studios moderates a discussion with VFX supervisors on their passion for creating narrative enhancing, eye-popping effects for television. Some of the best in the business discuss future trends as well as their contribution to the television series Heroes, Battlestar Galactica, The Middleman, Lost, Eureka, Terminator: The Sarah Connor Chronicles, Smallville, and the new fall show Fringe. Room 32AB
- SATURDAY 4:45-5:45 Fringe Q&A and Trailer Screening— more ...J. J. Abrams (Lost), Roberto Orci and Alex Kurtzman—the team behind Mission: Impossible 3, Alias, and the upcoming Star Trek feature—join fellow Fringe executive producers Bryan Burk (Cloverfield) and Jeff Pinkner (Lost), as well as stars Anna Torv (The Pacific), Josh Jackson (Shutter), and John Noble (The Lord of the Rings: The Return of the King), for an exclusive Q&A about one of the most anticipated new television series of the fall season, a drama that will thrill, terrify and explore the blurring line between science fiction and reality. The session will kick off with the screening of a trailer for the series. Television Week deputy editor and columnist Joe Adalian moderates. From Bad Robot Productions in association with Warner Bros. Television, Fringe premieres September 9 and airs Tuesdays at 9:00 PM on FOX. Ballroom 20
- SATURDAY 6:30-7:30 WildStorm Brewing— more ...Get the inside scoop on what’s coming up from DC’s wildest imprint from VP Hank Kanalz, superstar artist Jim Lee, editorial director Christos Gage (WildCats: World’s End), and creators Neil Googe (WildCats: World’s End), Wes Craig (Wildstorm Revelations), Brian Denham (X-Files), Joshua Ortega (Gears of War), and Jason Craig (Freddy vs. Jason vs. Ash). Find out about WildStorm’s newest creator-driven books, plus the latest on The Authority, WildCats, Stormwatch, Gen 13, The Lost Boys, X-Files, J. J. Abram’s Fringe, and much, much more! Room 8
Also, if you are going to Comic-Con, JJ Abrams fans will want to check out the LOST panels, and the start of the new LOST ARG as well. For more information, please visit my LOST Blog at LostARGs.com.
Fringe Q&A at Comic-Con: Creators and Cast Fully Represented
By Edward Email Post 7/13/2008 11:02:00 PM Categories: Alex Kurtzman, Anna Torv, Bad Robot, Bryan Burk, Cast, Comic-Con, Fringe, J.J. Abrams, Jeff Pinkner, John Noble, Joshua Jackson, Roberto Orci
Comic-Con has posted the complete 2008 program schedule. Fringe, in addition to the 6:00–7:30 and 7:30-9:00 screenings on Wednesday, July 23, will screen the trailer again on Saturday, July 26, followed by a powerhouse Q&A:
Edit: Don't miss Fringe at Comic-Con. See our Complete Fringe Schedule for Comic-Con 2008.4:45-5:45 Fringe Q&A and Trailer Screening—J. J. Abrams (Lost), Roberto Orci and Alex Kurtzman—the team behind Mission: Impossible 3, Alias, and the upcoming Star Trek feature—join fellow Fringe executive producers Bryan Burk (Cloverfield) and Jeff Pinkner (Lost), as well as stars Anna Torv (The Pacific), Josh Jackson (Shutter), and John Noble (The Lord of the Rings: The Return of the King), for an exclusive Q&A about one of the most anticipated new television series of the fall season, a drama that will thrill, terrify and explore the blurring line between science fiction and reality. The session will kick off with the screening of a trailer for the series. Television Week deputy editor and columnist Joe Adalian moderates. From Bad Robot Productions in association with Warner Bros. Television, Fringe premieres September 9 and airs Tuesdays at 9:00 PM on FOX. Ballroom 20
"The Fringe Trucks Have Arrived!"
By Edward Email Post 7/11/2008 07:29:00 PM Categories: Filming, Fringe, J.J. Abrams

FiB says, "We’ll be going back tonight - the shoot is scheduled to go until 3am," so if you're into that sort of thing, then be sure to check back in with FiB later tonight and in the morning.
Personally, while I can't see reporting on every shoot (it will be old news soon enough), I'll admit, it was fun looking at pictures of trucks.
Fringe Screening at Comic-Con Preview Night (Wednesday)
By Edward Email Post 7/10/2008 10:44:00 PM Categories: Comic-Con, Fringe, J.J. Abrams, Pilot
The Official Thursday Programming Schedule for Comic-Con has been released and included in it is news about Fringe. If you're lucky enough to have a 4-day pass, and you're quick, you can attend a screening of Fringe on:
Wednesday, July 23, PREVIEW NIGHTEdit: Don't miss Fringe at Comic-Con. See our Complete Fringe Schedule for Comic-Con 2008.Attention 4-Day Members Only: For the first time ever, Comic-Con adds a special event on Preview Night, and what a special event it is! Be among the first to see the new fall series Fringe!
6:00–7:30 and 7:30-9:00 Fringe Pilot Screenings—Comic-Con and Warner Bros. Television proudly present two exclusive premiere screenings of the pilot episode of Fringe, the highly anticipated new FOX series from J.J. Abrams (Lost), Roberto Orci and Alex Kurtzman, the team behind the upcoming Star Trek feature, Mission: Impossible 3 and Alias. When an international flight lands at Boston’s Logan Airport and the passengers and crew have all died grisly deaths, FBI Special Agent Olivia Dunham (Anna Torv, The Pacific) is called in to investigate. When the search nearly kills her partner, Special Agent John Scott (Mark Valley, Boston Legal), a desperate Olivia searches frantically for someone to help, leading her to Dr. Walter Bishop (John Noble, The Lord of the Rings: The Return of the King), our generation’s Einstein. There’s only one catch: He’s been institutionalized for the last 20 years, and the only way to question him requires pulling his estranged son, Peter (Josh Jackson, Shutter), in to help. Under Special Agent Phillip Broyles (Lance Reddick, The Wire), our trio will discover that what happened on that fatal flight is only a small piece of a larger, more shocking truth. Fringe also stars Kirk Acevedo (Oz), Blair Brown (The Days and Nights of Molly Dodd) and Jasika Nicole (The Mastersons of Manhattan). From Bad Robot Productions in association with Warner Bros. Television, Fringe premieres September 9 and airs Tuesdays at 9:00 PM on FOX. (Please note: we will clear the room between screenings. Seating is limited. Pick the screening time that works best for you!) Ballroom 20.
JJ Abrams' Fringe Forecast: Hit
By Edward Email Post 7/09/2008 01:07:00 PM Categories: Fall, Fox, Fringe, J.J. Abrams
[sarcasm]In that case, maybe a fan site for Fringe is a good idea.[/sarcasm]
The Hollywood Reporter.
So who is Fringe's competition on Tuesday nights? Going off The Futon Critic's Fall Grid:
DWTS: Never mind that Dancing With The Stars is tired, does anyone really watch the hour-long results show? All I can say is even before I stopped watching DWTS two or three seasons ago, I never suffered the hour-long results show. So, DWTS is no competition for Fringe.
The Mentalist: The who? Doesn't matter. TM is another "new" show, and this is an exercise in debunking Horizon Media's prediction that Fringe won't beat out the established competition.
TBL: I'll admit to watching The Biggest Loser . . . on DVR, because, honestly, with all the commercials, product placements and post commercial recapping of what took place before the commercial break, TBL is unwatchable in real time. To make matters worse for TBL, FOX will be running even fewer commercials during Fringe than normal, making Fringe TBL's antithesis in regards to real time watchability.
Based on the above analysis alone, we predict the freshman show Fringe will own the 18-49 demographic in its time period.
The Hollywood Reporter.
Fox's J.J. Abrams thriller "Fringe" and CBS' Jerry Bruckheimer procedural drama "Eleventh Hour" will be the highest-rated new shows, while NBC's "Kath & Kim" and CBS' "Worst Week" will prove to be weak links in their respective comedy blocks.Sci Fi Wire summarizes Horizon Media's report with:
That's according to an annual television report by Horizon Media that includes speculative estimates of how every broadcast show will fare in the fall.
The analysis contained some expected claims, such as those that established hits such as NBC's Heroes will continue to rule their time periods.To recap, it's not clear whether this is a story because THR decided to run with it, or because Horizon Media's forecasts actually matter. Suffice it to say, accurately predicting that Fringe will be a ratings winner isn't rocket science. However, if Sci Fi Wire's characterization of the report is accurate, it tempers Fringe's prospects by further predicting that as a new show, it won't win the 18-49 demographic in its time period. While predicting that Fringe will be a hit doesn't raise any eyebrows around these parts, saying it won't beat out the competition does.
But there also were some surprises. In general, the report was skeptical about how new shows in general would stack up against competitors; not one new show is expected to win its time period in the adults 18-49 demographic.
So who is Fringe's competition on Tuesday nights? Going off The Futon Critic's Fall Grid:
- ABC: Dancing With The Stars results show.
- CBS: The Mentalist.
- NBC: The Biggest Loser.
DWTS: Never mind that Dancing With The Stars is tired, does anyone really watch the hour-long results show? All I can say is even before I stopped watching DWTS two or three seasons ago, I never suffered the hour-long results show. So, DWTS is no competition for Fringe.
The Mentalist: The who? Doesn't matter. TM is another "new" show, and this is an exercise in debunking Horizon Media's prediction that Fringe won't beat out the established competition.
TBL: I'll admit to watching The Biggest Loser . . . on DVR, because, honestly, with all the commercials, product placements and post commercial recapping of what took place before the commercial break, TBL is unwatchable in real time. To make matters worse for TBL, FOX will be running even fewer commercials during Fringe than normal, making Fringe TBL's antithesis in regards to real time watchability.
Based on the above analysis alone, we predict the freshman show Fringe will own the 18-49 demographic in its time period.
Fringe's Imagine The Impossibilities Site Updated
By Edward Email Post 7/09/2008 02:35:00 AM Categories: Find The Pattern, Fringe, Glyphs, ImageTheImpossibilities, J.J. Abrams
A butterfly (or moth) has been added as a sixth element on the ImageTheImpossibilities.com (aka Find The Pattern) website for Fringe. The highlighting triggered by hovering your mouse over the butterfly appears to outline the bone structure of five-fingered hands, two per wing. Clicking on the butterfly cycles through the Fringe radio ads which ask listeners to find the pattern.

The butterfly has also been added to FOX's official site for Fringe, http://www.fox.com/fringe/.

The butterfly has also been added to FOX's official site for Fringe, http://www.fox.com/fringe/.
Fringe Begins Filming In Brooklyn
By Edward Email Post 7/07/2008 06:49:00 PM Categories: Filming, Fringe, J.J. Abrams, Joshua Jackson
The appropriately named website Filming in Brooklyn has a report today confirming that Fringe is filming in--wait for it--Brooklyn. While there are no real spoilers in the report, which includes a few spy photos of Joshua Jackson, be forewarned that these types of reports essentially deal in spoilers. If that's not a problem for you, the article is here.
Word on the street is the next chance you'll get to catch Fringe filming is the morning of July 10th, in the vicinity of 7th Avenue and 92nd Street, Bay Ridge, Brooklyn, New York.
Update: Make that Friday.
Word on the street is the next chance you'll get to catch Fringe filming is the morning of July 10th, in the vicinity of 7th Avenue and 92nd Street, Bay Ridge, Brooklyn, New York.
Update: Make that Friday.

Fringe Teaser Animations
By Dennis Email Post 7/02/2008 10:02:00 AM Categories: Fringe, Frog, Glyphs, J.J. Abrams, Leaf, Smoke, Video
The conceptual design studio Buster, was retained by FOX to develop, animate and produce an on-air teaser campaign for FOX's upcoming Fall 2008 TV series "Fringe." Buster worked from the initial graphic symbols found in nature that had been developed by the internal design team at FOX. These symbols are key points for viewers to key into, and to tap into the show's science and nature themed premise. Buster developed a number of 10-second on-air tease animations which have been seen on FOX Television since mid June.
View all four spots above, or at YouTube.com\FringeTelevision
Two New Fringe Radio Ads
By Dennis Email Post 7/01/2008 04:46:00 PM Categories: Advertising, Audio, Find The Pattern, Fringe, J.J. Abrams, Radio
There are two new Fringe radio ads, titled "Cruise" and "Stories". The first three ads can be found here.
Cruise (Download MP3):
Stories (Download MP3)
Cruise (Download MP3):
Ship captain: (panicked) National Sea Rescue, this is the Solara Cruise Ship, Estrella, come in.
NSR rep: Roger. We read you 5 by 5. Go ahead, Estrella.
Captain: May Day! The navigation system’s down.
NSR: We copy. What was your last position?
Captain: We can’t find our way out. Sudden fog bank off the… coast of Patagonia. I’m gonna try and turn her around. May Day! May Day!
[Tape rewind FX]
Captain: We can’t find our way out. Sudden fog bank off the… coast of Patagonia. I’m gonna try and turn her around. May Day! May Day!
[Tape rewind FX]
Captain: We can’t FIND our way out. Sudden fog bank off THE… coast of PATagonia. I’m gonna try and TURN her around. May Day! May Day!
[Tape rewind FX]
Captain: Find…the…Pattern.
[Tape machine clicks off]
VO: Find the pattern.
VO: FOX
Stories (Download MP3)
AGENT: Case Number 22. Tell me what happened Mrs. Reed.
MRS. REED: I identified my husband at the morgue after the wreck. So, I went home to break the news to my son… and then I got this call from the coroner. He said “I don’t know how to tell you this… but your husband wants a ride home.” [sob/laugh] He’s alive!
Sfx: Static
VO: Find the pattern.
VO: FOX
Fringe News Roundup
By Edward Email Post 7/01/2008 12:39:00 PM Categories: Advertising, ARG, Bad Robot, Fox, Fringe, J.J. Abrams
TV Guide's Matt Roush suggests Fringe could become a cult phenomena, if given a chance:
TVWeek's Josef Adalian has a detailed piece outlining Fox's "more elaborate second phase" Fringe marketing campaign that started this week.
In addition to noting the 'Find The Pattern' fringe radio ads, sponsored search engine links and those 'Imagine The Impossibilities' bleeding banner ads, Adalian learns that FOX isn't alone in marketing Fringe and that "Bad Robot is doing its own marketing on behalf of the show, as well.":
It seems there may be more read-world appearances or events as well:
Question: I know you're not really into spoilers, but I was just wondering whether you have viewed J.J. Abrams' Fringe yet. I watched the pilot today, and I just wanted to hear your thoughts on it. Being an Alias lover, I adored it. That being said, it was slightly predictable in certain parts (the "for example" omitted for spoiler reasons). Despite that fact, I think this show has a great future, especially with the commercial-lite gimmick. What do you think? — Amanda
Matt Roush: Your analogy to Alias is a good one. That's the show I most thought about while recently screening the Fringe pilot in a visit to Fox's offices — a very cloak and dagger process, because the network has yet to send screeners to critics in fear of more incidents of it leaking onto the Internet, which is where I gather you saw it. Anyway, I won't go into a detailed review here — too early, and I'd like to see a final cut when it gets closer to the September launch date — but my initial reaction was quite positive, and had me thinking and hoping that if Fringe is lucky and given the opportunity, it could grow into a cult phenom like Alias or even The X-Files, a show it resembles even more. The premise is a little too murky and the trappings a bit too sci-fi for me to predict that it will explode out of the gates the way Lost did. But wouldn't it be nice?
TVWeek's Josef Adalian has a detailed piece outlining Fox's "more elaborate second phase" Fringe marketing campaign that started this week.
In addition to noting the 'Find The Pattern' fringe radio ads, sponsored search engine links and those 'Imagine The Impossibilities' bleeding banner ads, Adalian learns that FOX isn't alone in marketing Fringe and that "Bad Robot is doing its own marketing on behalf of the show, as well.":
While [Laurel Bernard, senior vice president of marketing for Fox Broadcasting] couldn't confirm the details of Bad Robots efforts, the blogosphere has been buzzing about a YouTube video featuring a 12-fingered man. Fox’s official Web site for "Fringe" features a hidden link to the video, something that appears to confirm a connection between the YouTube video and the show’s producers.We wondered the same thing when the link to the YouTube video of the 12-fingered man first appeared. In response to our inquiry, Stuart, the video's owner, claimed no knowledge of, nor connection to Fringe.
It seems there may be more read-world appearances or events as well:
Fox’s promo push for “Fringe” will get more specific—e.g., “Watch ‘Fringe’”—as the show’s September premiere date draws closer. Over the next few weeks, however, the network is planning to have some fun with the show’s mysterious science theme.
“We’re planning outbreaks of ‘Fringe’ in all sorts of interesting places,” Ms. Bernard said.
Will there be more cow sightings?
"I cant confirm or deny anything," she said. "But we love the cows."
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